Coordinator vs folk
folk is a lovely shared address book at $24–$48 per member. Coordinator's address book is free, and every contact in it carries the invoices, projects and meetings folk can't see.
Free. No card. About two minutes to set up.
folk, side by side
The lightweight relationship CRM for agencies and founders — a shared contact book with pipelines, priced per member.
| What you're paying for | Coordinator | folk |
|---|---|---|
| Price | $0 — everything | ~$24–$48/member/mo |
| Free tier | The whole product | None |
| What the contact shows | Money, work, meetings, chats | Synced conversations — best of the lightweights |
| Reporting | Included — with revenue in it | Basic; dashboards at Premium |
| LinkedIn capture | — | folkX extension — its signature |
folk pricing and plan limits are approximate, from their published plans as of August 2026 — check their site for current figures. Coordinator's column doesn't change: $0.
The folk line on your P&L
folk runs $24 (Standard) to $48 (Premium) per member per month with no free tier — $1,400–$2,900 a year for a five-person team, for contacts and pipelines; custom objects, sequences, dashboards and API all sit at Premium.
Users: Per-member tiers; 14-day trial.
What you get that folk doesn't give you
folk shows you every conversation with a contact. Coordinator shows the conversations AND the invoices, projects and bookings — the relationship with receipts.
Per-member pricing keeps folk small on purpose. Everyone's in here — with roles fencing who sees what.
folk's groups organize contacts; our categories also drive batch work, broadcasts and per-role visibility.
What folk users complain about — answered
Recurring themes from public reviews and forums (G2, Capterra, Reddit), paired with what changes here. We only list complaints Coordinator actually solves.
“Expensive for what is functionally a contact book”
The contact book is free — and it's functionally the whole business.
“Reporting is too basic to run a team on”
Workload, pipeline and revenue reporting included — real revenue, from real invoices.
“Enrichment credits run out”
No credits anywhere in the product.
“Bulk imports left duplicates to clean by hand”
Imports dedup safely — fill the blanks, never overwrite, with a review queue that never auto-merges.
What they love about folk — kept
Kept: typed lists, tree filters and bulk actions that feel effortless.
Kept for what lives here: chats, meetings, files, money — filed on the contact automatically.
Where folk may still fit
No tool wins everything, and we'd rather you pick with open eyes.
The folkX extension for one-click capture from LinkedIn and Sales Navigator has no equivalent here.
If a shared contact book with light pipelines is truly all you want, folk's surface is smaller.
Export your groups to CSV, import here, and keep folkX for prospecting if you love it — captured leads can land here via CSV until the day you don't need two tools.
Free. No card. About two minutes to set up.
The free folk alternative, summarized
If you're searching for a folk alternative, the short version: Coordinator is free for unlimited users — no tiers, no usage meters, no renewal-day surprises — and it covers what folk does for crm alongside the rest of a small business's operations: real accounting, projects with job costing, booking pages and staff scheduling, client records and forms, team chat, and a cross-company network where your invoice lands in your client's books. folk still fits some buyers — see the fair print above — but if the complaints on this page sound familiar, switching is usually an afternoon.
Explore the crm side of Coordinator on free-crm, see everything it does, or read why it's free.
Keep the folk money
Set up free in minutes, import what you have, and put the subscription line to better use.
Free. No card. About two minutes to set up.